Remote Vs. In-house Content Writers

Most companies look for remote content writers to keep their websites active and as interactive as possible with their clients. The goal is always to hire ghostwriting services that create fresh and informative content regularly.

However, hiring content writers is not always an easy task for organizations. Some wonder whether to hire remote content writers or in-house writing experts. If you have faced such a dilemma, here are a few thoughts that may help you make the big decision.

Remote Content Writers

Also known as freelance writers, they are independent contractors. Companies hire them on a needs basis. They do not have to be at your premises to get the work done.

For example, you could hire affordable ghostwriting services through online channels. An expert freelance content writer will possess all the necessary skills to transform your instructions into a compelling narrative.

When recruiting such a writer online, it is recommended that you request samples of their work. The samples will help you to gauge how suitable the expert is for the task at hand.

Characteristics of Remote Content Writers

Here are some of the traits that will help you distinguish remote content writers from others:

  • They are hired when the demand arises
  • They are paid on a contractual basis
  • They already possess the required job skills
  • They may be recruited through online platforms
  • They need not show up at an organization to get the work done

Whenever you hire a remote content writer, you enjoy these advantages:

  • You are not obliged to pay benefits to them.
  • They can handle strict deadlines at no extra costs.
  • You can choose a subject-matter professional for each of your website articles.

On the flip side, a freelance writer may be disadvantageous because:

  • You have not met them and cannot be sure about their reliability.
  • They may not have the experience they say they do.
  • Finding a dependable remote content writer can be a tedious undertaking.

In-House Content Writers

On the contrary, in-house content writers are company employees. They may work either on a part-time or full-time basis, depending on their agreement with their employer. Besides, their schedule entails showing up at the company’s office to get the work done.

You may hire these writers through face-to-face meetings or interviews. Regardless of the process, it is recommended that you ask for their previous work samples to assess their prowess. Furthermore, you could give them a task to test their competency.

Characteristics of In-House Content Writers

In-house content writers are different from remote writers in the following ways:

  • They earn salaries
  • They may not possess all the required skills during recruitment
  • These writers have to work from their employer’s office
  • Their recruitment may involve face-to-face interviews

In-house content writers also have their merits and demerits. Their advantages include:

  • They can easily maintain an unswerving writing style for resulting in better brand recognition. They can also help you overcome the thought of how often should I post on my blog. Because they help you maintain a regular schedule.
  • Once a company hires an expert, it does not need to keep looking to create content whenever there is a need.
  • It is easier to discuss amendments to written pieces with them owing to their working hours.

Hiring in-house content writers also has some disadvantages:

  • They are expensive because organizations must pay their salaries alongside other benefits such as health insurance.
  • They may require extensive training when tasked with tasks that are outside their field of expertise.
  • These writers may not be available to work on urgent tasks that may come up during their non-working hours.

Should You Hire In-house or Remote Content Writers?

The decision to hire a remote or in-house writer should be based on various factors. Among them are the resources available to a company.

Availability of Resources

Consider the time and money available for training and salaries for the content writers before recruiting them. For example, in-house writers earn salaries. That means that they will also require other benefits apart from a base salary. Conversely, the remote writers only demand the contractual pay they have earned at the end of content creation.

In-house content writers also may require some training to understand a company’s products and clientele fully. Thus, in the absence of adequate training time and personnel, hiring in-house writers could be challenging.

Urgency of Content

Since remote writers are hired on-demand, they are more likely to have a quicker turnaround than salaried in-house content creators. Thus, you could consider hiring remote writers when dealing with strict deadlines.

The Bottom Line

Some organizations may fret at the thought of hiring a remote content writer they have never met. Others may want to avoid the costs associated with in-house writers. Nevertheless, both categories of writers have both their merits and demerits.

So, whether you choose to work with remote or in-house content writers like us, it all depends on your organization’s goals and adaptableness. Are you ready to hire a remote content writer?

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